In the heart of the Cotswolds, where most people see weeds, Hugo saw potential. His journey from childhood foraging to creating sophisticated botanical drinks embodies the innovation that is transforming the Cotswolds food scene. Growing the business through lockdown and seeing a gap in the market for premium alcohol-free drinks, Hugo took the opportunity to create something genuinely exciting - botanical beverages designed for the bold and curious consumer.

Beyond the delicious flavour, nettles are packed with anti-inflammatory goodness and have been used medicinally for centuries. The flagship Nettle & Elderflower remains at the heart of the brand, now joined by a range of equally delicious flavours. Each can tells the story of a countryside rich with forgotten treasures, waiting be discovered by those willing to look a bit closer.